Prancing Horse voted most iconic badge - Ferrari Life
 
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post #1 of 11 Old 09-11-2009, 07:10 AM Thread Starter
 
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Prancing Horse voted most iconic badge

Ferrari voted most iconic car badge in the world
Aston Martin spoils Italian party


Ferrari's prancing horse has been voted the most iconic car badge in the world in a poll commissioned by MPH featuring Top Gear Live and run by orange.co.uk/cars.

The raging bull of Lamborghini took third place but it was luxury British sports car manufacturer, Aston Martin, that spoiled an Italian 1-2-3 by scooping second place and forcing Bugatti into fourth position.

Perhaps in part to Ferrari's unbroken presence in Formula One since 1950 and testament to a long history of producing the most aspirational supercars of all time, nearly half (48%) of all the 5,235 participants declared Ferrari's prancing horse (Cavallino Rampante) the most iconic performance car badge in the world.

Evidence of Italian engineering and style, Ferrari wasn't the only Italian manufacturer in the top three. Lamborghini's famous bull a nod to the star sign of founder, Ferruccio Lamborghini - also captured the imagination of the voters securing 8% of the poll.

But it was James Bond's favourite, Aston Martin, that upset an Italian red, green and white-wash with its winged badge winning 25% of the vote to take second place.

Fourth, fifth and sixth place were taken by Bugatti, Porsche and Maseratti respectively.
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post #2 of 11 Old 09-11-2009, 07:58 AM
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where was this poll taken?

I think it must be the UK in that most others would NOT have picked AMartin...

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post #3 of 11 Old 09-11-2009, 10:41 AM
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I think if you polled the entire developed world, you'd still have Ferrari as #1, but Mercedes-Benz would be #2.

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post #4 of 11 Old 09-11-2009, 11:51 AM
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Don't know how Spyker made it above Lotus and Koenigsegg?

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post #5 of 11 Old 09-11-2009, 02:47 PM
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Originally Posted by archiegibbs View Post
Don't know how Spyker made it above Lotus and Koenigsegg?
I think the voting reflects a combination of familiarity/being well known and expensive/thought to be what wealthy people buy. I don't think this list has anything to do with iconic in the sense that we use the word.

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post #6 of 11 Old 09-15-2009, 06:51 PM
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Originally Posted by Tony K View Post
I think if you polled the entire developed world, you'd still have Ferrari as #1, but Mercedes-Benz would be #2.
+1 ....... Porsche probably #3 ......

........... F355 ...........
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post #7 of 11 Old 09-16-2009, 08:30 AM
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+1 ....... Porsche probably #3 ......

and VW in there somewhere not to mention Furd[sic]

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post #8 of 11 Old 09-16-2009, 12:49 PM
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Quote:
Originally Posted by Tony K View Post
I think the voting reflects a combination of familiarity/being well known and expensive/thought to be what wealthy people buy. I don't think this list has anything to do with iconic in the sense that we use the word.
Completely agree. I think it's hard to define iconic in this sense too. Personally, I would say iconic has be a marque which has had great success on the race track and is desired or coveted the world over. That covers most of the supercar or luxury car makers, but then I've got to say some of the lesser manufacturers are iconic too. Look at VW, the Beetle and Golf GTi have never been supercars or even fast by sports car standards, but they have been ultra desireable for years. Henry Ford has to be a motoring icon for bringing cheap cars to the masses. Even the humble Fiat 500 is an icon, and has been reborn to a new generation of fans. The Mini too....where does the list end?

I can't say the AMC Pacer will ever be an iconic badge/brand though

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post #9 of 11 Old 09-16-2009, 01:05 PM
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Originally Posted by archiegibbs View Post
I can't say the AMC Pacer will ever be an iconic badge/brand though
You're gonna be in trouble over at AMCPacerChat...


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post #10 of 11 Old 09-16-2009, 01:07 PM
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You're gonna be in trouble over at AMCPacerChat...

I'll make sure I stay away for a few weeks

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post #11 of 11 Old 09-16-2009, 01:17 PM
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I'll make sure I stay away for a few weeks
Just in case...

http://www.amcpacer.com/

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