Cool Ferrari Survey
New here and hoping I can gather some thoughts from all the smart Ferrari owners around here. It's for a business class so any constructive help is much appreciated.
1. When you think of the Ferrari brand as an entity, what is the first thing that comes to mind? (brand association)
2. When during the day or during the year do you think about Ferrari the most? (For example, when you are ready to buy a car, maybe when you pass by a competitor's dealership, etc).
Thanks and please let me know if there are any questions I can answer in case you don't understand what I'm looking for.